Haval Automotive Brand Launch

Automotive Distribution and Marketing Company (ADMC) Launches HAVAL in Saudi Arabia

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ADMC launched the HAVAL at conference, which was held in Riyadh, the Capital of Saudi Arabia. The event started with a welcome speach from Mr. Faisal Al Quraishi, Chairman of AZAQ Group. He said “HAVAL has injected fresh blood into the automobile market of Saudi Arabia and will unfold a new era of HAVAL. We will devote ourselves to providing all customers with amazing and excellent driving experience and services, and to shaping HAVAL as the SUV leader in the Middle East.”

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The ADMC team were joined by Mr. Li Huaxin, the Chinese ambassador to Saudi Arabia, and Mr. Zhao Liuqing, the Commercial Counselor, who spoke highly of the conference.

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HAVAL’s launch conference in Riyadh was broadcasted live at its franchised stores in Jeddah and Dammam. Meanwhile, VOL Hasan Kutibe and Bayan, a social media influencer, were respectively invited to Riyadh and Jeddah for a live interaction which was shot and shared across social media platforms to increase the exposure of HAVAL and accumulate popularity. There was a lucky draw at the scene, where one lucky guy would win a HAVAL H2 for free.